The Regional Head of Interior Styling BU leads a team of 15-20 highly motivated Interior Stylists and 3-4 General Manager Stylists. The City Head of Styling is responsible for the entire Business P&L (Furniture, Decor, Furnishings, and appliances) for the city/ region.
As a Regional Head - Interior Styling BU, you need to:
Target Delivery:
Funnel Review, NGMV Delivery + Sales Input Hygiene
- Styling Revenue monthly targets- Furniture and Furnishing category.
- Discount optimisation
- Adherence to input processes
- Seamless execution
- Customer satisfaction
Conversion Effectiveness -
Display + Training Quote optimisations
- Develop customised project level pitch strategies
- Help stylists communicate value propositions effectively & aid in conversion
- Train new joinees on styling processes, sales strategies, and Product portfolio Overview
- Work towards consistent knowledge upgrade for stylists in furniture and furnishings.
- Optimize Store Display for better customer engagement & increased average order value.
- Ensure confidence in the Category through arranging factory visits, video aids on quality, process etc.
Stay Ahead of Competition-
Training+ Ensuring Stylist confidence in Product, Tackling Competition + Category Feedback mechanisms
- Keep stylists updated with the latest offerings, trends, and market insights.
- Compulsory market visit : 3 unique Brands/stores per month.
- Gather feedback and share insights with the category team for product development.
- Keep track of competitor prices, products, and trends to stay ahead.
Sustainable Growth-
• Quantify resources that are required in these respective regions.
• Come up with the offers or marketing activities that are required.
• Manage the complete P&L and carry out the AOP Plan for respective regions.
• Build and scale this high-performing team for a predictable and sustainable business with P&L responsibility.
• Work with cross-functional teams to ensure the right steps for regional growth.